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Deputy Director, Communications & Creative

Job description


As we near our ten-year anniversary and begin strategic planning for the next ten years, ReFrame seeks a Deputy Director of Communications & Creative to elevate ReFrame’s vision, mission, and impact to the next level. We are a powerful, high-aspiring staff team made up of people with diverse experiences and identities committed to building a narrative ecosystem capable of transforming the world around us toward a common sense rooted in multi-racial democracy and an economy that works for all of us.

In line with our lineage and our aspirations, we actively work to build a resilient organization. Our culture is rooted in care, curiosity, creativity, humor, innovation, and a commitment to excellence in the service of liberation. We lead with anti-racist, pro-queer and trans, working-class, disability justice, and feminist values. We believe liberation is a journey, leaning into learning and enacting how to be curious and rigorous stewards of liberation.

ReFrame is a remote-first organization and is fiscally sponsored by the Proteus Fund which partners with foundations, advocates, and individual donors to advance democracy, human rights, and peace.


The Deputy Director of Communications & Creative is a senior leadership position that, in consultation with the executive team and under the direction of the Executive Director, develops and directs external communications and creative content strategy while living into ReFrame’s values, mission, and goals. This position is responsible for all aspects of external communication and creative content, including but not limited to strategy development and implementation, audience identification and refinement, utilizing emerging opportunities for content development and distribution, directing creative content in line with ReFrame’s brand, and metrics and evaluation. The Deputy Director of Communications & Creative is an active member of the executive team, leverages staff to execute the daily work of communication and creative, and collaborates with advisors, program directors and managers, consultants, vendors, and other stakeholders to advance the organization’s strategy.

Position & Compensation
This is a full-time, exempt position that reports to the Executive Director.
The starting compensation for this role is based on a range between $103,000 and $154,000.

This is a remote position based in the United States. U.S. East and Central Time Zone Preferred. We are not currently accepting applications for those residing outside of the U.S.

Application Close Date & Target Start Date

Applications are accepted through March 31, 2023. The target start date for this position is May 15, 2023.


We are seeking a collaborative senior leader who is both a thinker and a doer and who owns their domain of work as well as ReFrame’s broader vision, mission, values, and goals. You should bring:

A Transformative People-Centered Approach
You have strong alignment with ReFrame’s vision, mission, and approach putting the values of racial, gender, and economic justice and their intersections into action in the work environment and beyond. You are self-reflective, cultivate your leadership growth, steward the leadership development of others, and proactively engage and build a culture of feedback.

Strategy and Culture Building Chops

You have a track record of designing solutions from vision to execution grounded in strategy, expertly navigating elevation changes in setting strategy, and making decisions in the near term, medium term, and long term based on organizational goals and values. You can both dream up strategic paths and direct their operationalization with multi-dimensional teams maintaining a can-do attitude when curveballs strike. You can effectively cope with ongoing change, shifting gears when needed and supporting staff with wit, candor, and direction. You can comfortably handle uncertainty while laughing along the way.

The Skills of an Evangelist

You find opportunity around any corner and no idea is too off the wall. You look to ReFrame staff, program participants, and project partners for inspiration and insights to immerse our audiences in our vision and our impact across existing and emerging platforms with clarity of strategy. You see yourself as a chief evangelist for ReFrame’s mission while also empowering others to carry forward the good word across a diversity of audiences and to carry the message with integrity, lineage, and swag. You don’t shy away from holding organizational boundaries while seeking common ground in the collective endeavor to build a powerful narrative ecosystem while solidifying ReFrame’s financial sustainability.

Next Level Agile Project Direction

You can lead a team and move people into action toward a common vision and goal holding the highest standards of excellence and accuracy of work in your domain and in the domain of staff, vendors, and organizational partners in your purview. You can direct yourself and others with clear communication and high organization skills to meet deadlines and direct multiple priorities at once including across teams in the organization when necessary.

Interpersonal Savvy and Insatiable Curiosity

Organizations are only as strong as the teams that move them forward. You are effective at directing up, sideways, and down across the spectrum of roles and capabilities in the organization – balancing leadership development, relationships (both internally and externally), and outcomes of the work at hand. You can build constructive and effective relationships grounded in trust, curiosity, proactive communication, and a shared commitment to the common purpose of the organization. You exercise diplomacy while balancing both giving direction and soliciting feedback.

Job requirements


Organizational Strategy and Direction

As a part of the executive team, steward the organization in line with mission, vision, and values by supporting and participating in organizational strategy development, goal setting, and planning.

  • Co-design, support, and participate in organization-wide planning processes across core capabilities from programming to operations to revenue at monthly, quarterly, and annual rituals

  • Co-design, support, and participate in weekly organizational work planning and coordination rituals

  • Proactively collaborate in partnership with the executive team on budgeting and workforce forecasting as well as monthly P&L reconciliation.

Develop and Direct Communications and Creative Strategy

Under the direction of the Executive Director and in consultation with the executive team:

  • Develop and lead communications and creative strategy in line with organizational values and goals that support ReFrame’s current operating budget and our future growth - starting at $6.5 million annually and growing to $10 million annually over the course of three years.

  • Develop and lead communications and creative strategy planning that elevates the mission, vision, and impact of the organization through compelling, brand-aligned, storytelling content.

  • Set goals for communications and creative strategy including tracking progress, setbacks, and overall performance including
    • Analyzing results and presenting findings to the executive team

    • Integrating impact measurement into planning and decision making

  • Bring communications and creative strategy into overarching organizational strategy and ensures all staff and collaborators are prepared and supported

Lead and Collaborate with Team ReFrame

  • Direct management of annual communications and creative budget across multiple projects and teams

  • Direct the training of Reframe staff, and other key stakeholders, in the development of compelling content about ReFrame projects and their impact

  • Direct a cross-functional team that supports organizational projects in the development of creative content that supports strategy implementation, for example:
    • Collaborating with research teams on the production and distribution of research projects

    • Collaborating with training teams to produce brand-driven immersive experiences

    • Collaborating with the revenue team in developing compelling presentations and funder and donor-facing materials

  • Build a comms and creative team through
    • Maintaining open and clear communication across the team

    • Utilizing organizational practices and tools for team coordination and work management

    • Supervising program staff at a variety of levels from assistant to director level

    • Annual evaluations of all direct reports

    • The hiring and onboarding of all direct reports and skip-level reports in the communications and creative

    • Performance management for direct reports

Engage and Organize Stakeholders, Build & Organize Systems

  • Work with a team of staff, consultants, and vendors to drive the communications and creative plan to distribute content across channels and platforms including but not limited to video and audio, email, website production, and targeted earned media.

  • Identify, develop, direct, and implement organizational systems that support communications and creative endeavors in collaboration with the executive team that are cross-functional, repeatable, and scaleable across the organization.

  • Develop a bench of vendors that can be leveraged for both discreet and long-term communications and creative projects.

  • Direct managers and directors with various experience levels to effectively supervise staff around comms and creative activities

Storytelling & Organizational Ambassadorship

  • Direct cross-functional staff teams that can bring a high level of attention to detail, efficiency, and excellence in producing and distributing content while ensuring brand integrity across organizational projects and activities including:
    • Developing and maintaining brand guides

    • Developing and maintaining templates for talking points and design language across ReFrame core capabilities

    • Train and support all staff in embodying brand identity as part of onboarding and ongoing organizational development

  • Serve as an ambassador for the organization in high-level partnerships from philanthropy, consultants, and vendors to program partners.

  • Co-design, with the executive director and executive team, compelling story arcs for revenue generation. 


  • Commitment to the mission and values of a progressive social justice organization

  • Culturally aligned with an organization that is committed to movement-facing work, grounded in racial and gender justice, flexible, and accountable to multiple stakeholders

  • Experience with power building organizing coalitions, organizations, and networks including
    • Familiarity with progressive social movements

    • Familiarity with power building organizing and other change methodologies

  • Expertise with narrative and strategic communications development and implementation including
    • creative direction and compelling storytelling

    • visual design language and writing for a variety of audiences

  • Executive leadership skills including
    • 10+ years experience in the non-profit or private sector with at least
      • 7+ years in leadership roles in non-profits

    • 7+ years in communications & creative including 3+ years in directing role

    • 5+ years in supervising staff and managing teams of various sizes and across all levels of staff

    • Demonstrated understanding of change management principles

    • Excellent written, verbal, and interpersonal communication and relationship skills-building

    • A direct communicator who proactively solicits feedback

    • A high degree of emotional intelligence

    • Ability to adapt and quickly adjust in response to changing priorities

  • Expertise in aligning and integrating communications and creative goals with organizational design and development including
    • Strategic mindset

    • Facilitation and agenda design expertise

    • Expert work planning and project manager

    • Expertise in team performance and management

    • Ability to multi-task with competing priorities and detail-oriented

  • Thrives in remote teams and work environments including agility with remote work tools, such as:
    • Google Work Space

    • Asana or similar digital project management tools

    • Slack

    • Airtable or equivalent software

    • Microsoft Office Suite

    • Apple Hardware

  • Authorization to work in the U.S. and based in the United States

We value candidates who can demonstrate capability and articulate how prior experiences will help them transition into this role.

United States
$103,000 - $154,000 per year
United States
$103,000 - $154,000 per year


Remote Work

ReFrame is a distributed and remote-first organization that requires staff to work from a dedicated workspace at home that is conducive to them meeting the responsibilities of their role at ReFrame. This position will collaborate with staff and vendors who are based across multiple time zones in the United States and sometimes internationally. You should be prepared to work from home. In addition to a home internet allowance and resources for home offices, ReFrame also provides a modest allowance for hot desks in co-working spaces.

Work Schedule & Travel

This position requires the ability to work remotely within office hours from 8 AM to 6 PM EST, Monday through Thursday, with some flexibility. We offer a flexible Friday schedule except when running critical programming. ReFrame maintains organization-wide no-meeting blocks and days that allow for focused work.

Employees are required to travel and be in person with other staff for relationship building and work planning minimally twice a year. Other travel related to programming, professional conferences, etc., is required up to 30% time for this position. This position may also require occasional night and weekend hours to support organizational work.

Physical Demands

Work is performed primarily in a home office environment with some travel required. This role involves long periods of computer work. This position requires the ability to communicate with colleagues and partners via phone, video conferencing, Slack, email, and other platforms.

Covid-19 Vaccination Transparency

In an effort to maintain and safeguard staff’s health, well-being, and safety, and due to travel and in-person interaction requirements of this role during employment, Proteus Fund requires all employees to be vaccinated prior to their employment and adhere to the regular upkeep of COVID-19 vaccination requirements as per CDC recommendations while employed. Proof of the CDC-recommended level of COVID-19 vaccination is required as a condition of employment with Proteus Fund.


Health and Wellness

We offer comprehensive health, dental, vision, and mental health coverage with options for family coverage available on your first day of work. Health insurance includes extensive coverage for fertility and transgender health. Additionally, employees can opt into flexible spending accounts (including dependent care accounts), as well as life insurance and disability options. Each employee also gets an annual $500 wellness bonus and access to wellness subscriptions like the Calm mediation app and You Need a Budget.


We offer a robust 401(k) (including Roth options) and contribute 10% of your annual salary into your 401k plan each pay period (regardless of staff participation). Organization contributions are fully vested at hire and there is no waiting period. Staff can also contribute more to their 401(k) if they wish.

Professional Development Allowance

ReFrame provides all staff members with an annual allowance for professional and leadership development.

Technology & Office Equipment

ReFrame employees each receive a laptop, cellphone, and associated technology and hardware that allows for the execution of their responsibilities. Employees also receive the office equipment they need for establishing a dedicated workspace in their home as well as an internet allowance.

Time Off

🏝 Fifteen days paid vacation the first year, 20 days vacation in subsequent years 🗓 Fifteen paid holidays and various office closures adjacent to major holidays

🏥 Fifteen sick days per year 

🌸 Three personal days per year 

👥 12 weeks paid family leave


ReFrame’s interview process is designed so that we can get to know each other. The average interview process, depending on the role, can range from 2 to 3 months from the initial application period to the final offer. This time allows us to build diverse candidate pools and ample space for candidates to get to know more about our work and the role. While the process can vary it typically looks like:

Meet the Hiring Manager

In this short first call, the hiring manager aims to get to know you and your story beyond your application materials. This is also a chance for you to ask first questions about the role and about ReFrame.

First Interview

This interview happens over Zoom with members of the hiring committee which is two to three people including potential direct reports and other colleagues you would work with.

Skill Assessment & Reference Checks

You are given a short essential skills assessment or simulation for the role. At this stage we also complete reference checks with former managers, colleagues, and, if relevant, direct reports.

Final Interview

This is the last stage of the interview process. This interview is with the hiring manager and one to two other people depending on the position. We conduct the final interview by Zoom (with closed captioning) or in-person.

If you need accommodations in any step of the application process, please indicate on the application or contact: or call (929)395-9268.

"ReFrame is building narrative power and we’re doing it with creativity, rigor, and joy. We work with an amazing network of organizations and leaders -- from grassroots community organizing groups to national alliances -- to shift common sense toward liberation."

Jen Soriano Co-Founder & Advisory Board Chair Read more about our lineage.

We Build Narrative Power to Win

ReFrame builds narrative power to win. We invest in people — strategists, creatives, leaders, and dreamers — developing the skills, acumen, and networks we need to advance just narratives at scale.   We use powerful technology to understand narratives across society in real-time, gain strategic insight, and forecast arising opportunities.

We develop strategies, curate stories and mobilize networks to advance narratives that light the way to justice, liberation, healing, and freedom for all people and the Earth.

Since ReFrame’s founding in 2014, we’ve trained and coached over 7,000 people, published cutting-edge narrative research reaching thousands, and accompanied hundreds more in developing and executing powerful narrative strategies and actions. We partner with local, regional, national, and international organizations and networks working for justice, equity, freedom, and liberation for all people and the planet.

In line with our lineage and our aspirations, we actively work to build a resilient organization. Our culture is rooted in care, curiosity, creativity, humor, innovation, and a commitment to excellence in the service of liberation. We lead with anti-racist, pro-queer and trans, working-class, disability justice, and feminist values. We believe liberation is a journey, leaning into learning and enacting how to be curious and rigorous stewards of liberation. ReFrame is a remote-first organization and is fiscally sponsored by the Proteus Fund which partners with foundations, advocates, and individual donors to advance democracy, human rights, and peace.

Equal employment opportunity and having a staff of diverse experiences and identities are fundamental principles at Proteus Fund, where employment and promotional opportunities are based upon individual capabilities and qualifications without regard to race, color, religion, gender, pregnancy, sexual orientation/affectional preference, age, national origin, marital status, citizenship, disability, veteran status or any other protected characteristic as established under law.